The NAFFS industry report cover captures sweet and bright fruits that would be used in everyday life. The colorful ingredients bring dynamic movement with asymmetrical balance to the design.
The NAFFS industry report cover captures savory ingredients that would be used in many recipes. The colorful ingredients bring dynamic movement and wooden bowls and spoons balance the design. Splatters of powder creates the sense of getting dirty in the kithcen and using a varitey of different ingredients. With space in the center, the viewer moves their attention from the title, images, and the NAFFS logo at the bottom of the cover.